Nonprofit Accountability: Taking the Responsibility to Deliver the Goods
In the for-profit world, the principle of accountability is fundamental and widespread. The business mantra is to grow sales, trim expenses, and improve efficiencies, all to increase earnings and profitability. Employees and board members understand if they don’t do an effective job running their businesses and managing the bottom line, competitors are standing close by happily willing to take their market share. In contrast, accountability is largely a murky word in the non